Attribute Details
Pinterest Conversion Event > Opt Out
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Description
If true, excludes the event from attribution and optimisation. For app_android/app_ios this is the Limit Ad Tracking / Ads Personalization opt-out signal.
Unique Name
opt_out
Type
boolean
Requirement
Optional
Sibling Properties
Ad Account ID
Numeric Pinterest ad account ID (no act_ prefix).
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Action Source
Where the conversion occurred.
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Event ID
Deduplication key within a 48-hour window.
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Event Name
Pinterest standard event type, lowercase snake_case.
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Event Time
When the conversion occurred. Pinterest accepts events up to ~7 days old.
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