Attribute Details
Pinterest Conversion Event > Event ID
Actions
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Description
Deduplication key within a 48-hour window.
Unique Name
event_id
Type
string
Requirement
Required
Sibling Properties
Ad Account ID
Numeric Pinterest ad account ID (no act_ prefix).
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Action Source
Where the conversion occurred.
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Event Name
Pinterest standard event type, lowercase snake_case.
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Event Time
When the conversion occurred. Pinterest accepts events up to ~7 days old.
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Event Source URL
URL where the conversion occurred. Required when action_source = web.
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