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Mobile App Usage
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Danger Zone
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Description
A usage event within a mobile application. For example if a user opened an application or performed an action within the application it would be a usage event.
A mobile advertising identifier (MAID): Apple's IDFA (`type` `idfa`) or Google's advertising id (`type` `adid`), as a lower-case UUID. `00000000-0000-0000-0000-000000000000` means the user opted out of tracking; every opted-out device shares it, so it identifies no device. `00000000-0000-0000-0000-000000000000` is a valid value and can appear in outputs.