About
Description
The industry now has a standard set of audience segment names, thanks to the release of IAB Tech Lab's Audience Taxonomy. This development improves the comparability of data across different providers, and is a critical component of IAB Tech Lab's Data Transparency Standard (datalabel.org). With the introduction of a Tier 1 level labeling system, the Audience Taxonomy makes it easier to categorize audience segments based on demographic, interest-based, or purchase-intent-based attributes. This attribute focuses on the Health and Medical Services section of the IAB taxonomy.
Unique Name
iab_health_and_medical_services
Type
object
Properties
iab_interest_health_and_medical_services_health__and__pharma_medical_services_vaccines
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_hospitals
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_elder_care
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_dental_care
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_vision_care
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_chiropractors
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_health_services
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_clinical_research
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_smoking_cessation
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_massage_therapists
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_physical_therapists
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_hair_loss_treatments
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_skin_care_treatments
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_cosmetic_medical_services
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_drugstores_and_pharmacies
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_health_care_and_physicians
No Description
iab_interest_health_and_medical_services_health__and__pharma_medical_services_alternative_and_natural_medicine
No Description