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IAB Audience Taxonomy > Apps > Purchase Intent Apps/Games
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Description
Apps or games with purchase intent
Unique Name
iab_purchase_intent_apps_games_apps
Type
boolean
Sibling Properties
Purchase Intent Apps
Apps associated with purchase intent
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Purchase Intent News Apps
Apps related to news with purchase intent
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Purchase Intent: Books Apps
Apps related to books
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Purchase Intent Music Apps
Music-related apps with intent to purchase
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Purchase Intent Sports Apps
Apps related to sports activities
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